Infra.Market: Transforming construction through technology

Updated: June 25

Introduction to InfraMarket

After spending 10 years in the field of infrastructure and construction in India, IIM Ahmedabad alumnus Aaditya Sharda realized the construction sector continues to be highly unorganised. To disrupt this segment, Aaditya started Infra.Market along with his friend Souvik Sengupta, a CA and IIM Bangalore graduate, in 2016. An end to end construction solutions startup, Infra.Market takes the entire procurement process online, ensuring quality, organizing the vendor base, and bringing transparency in pricing, which Souvik claims is an industry-first tech platform in India with a focus of transforming construction.

CEO of Infra.market Souvik Sengupta

What They Do and Why It Matters

Infra.Market acts as a digital marketplace for construction materials, connecting suppliers and buyers online. They offer a diverse selection of building materials, including concrete, walling products, steel, aggregates, tiles, and more. They leverage technology to optimize operations, improve supply chain management, and provide a seamless online experience. They aim to bring parity and transparency to pricing, helping construction companies avoid cost overruns and improve project efficiency. They facilitate a direct communication chain between clients and the supply chain, improving collaboration and reducing inefficiencies.

 Infra.Market also develops and sells its own private label brands of construction products, ensuring quality and consistency. They cater to both institutional customers (B2B) and retail outlets (D2R) in the construction materials sector. 

Infra.Market is a pioneer in digitizing the construction industry, improving efficiency, and reducing costs. They address issues like pricing transparency, unreliable quality, and inefficient logistics that plague the construction industry. They provide construction companies with a powerful tool to manage procurement, reduce costs, and improve project outcomes. Infra.Market's focus on technology and innovation is pushing the construction industry forward, creating a more modern and efficient ecosystem. By improving efficiency and reducing waste, Infra.Market contributes to a more sustainable construction industry. The platform is contributing to the growth of India's construction sector, which is a major driver of the Indian economy. 

Financial Snapshot

As of FY 2022-2023, Infra. Market has an equity share capital of ₹35.0 Lakh, total assets amounting to ₹4,353.7 Cr, and total liabilities of ₹1,797.8 Cr. Infra.Market has raised significant funding rounds, including a Series C round led by Tiger Global with participation from existing investors like Accel Partners and Nexus Venture Partners. They also raised $121 million in a pre-IPO funding round, reflecting the company's strong market position. The company's valuation has increased significantly, reaching $2.8 billion and is targeting a valuation of up to $5 billion with their IPO. Infra.Market is planning to go public through an IPO, with draft papers expected to be filed by June. Tiger Global and Accel are major shareholders. 

Institutional Support and Future Prospects

Infra.Market is focused on transforming the construction industry by leveraging technology, particularly AI, data analytics, and IoT. The platform aims to enhance operational efficiency in the construction industry's value chain. Infra.Market is expanding its reach and innovating within the industry, with a focus on private label brands, direct-to-retail channels, and exports. Infra.Market caters to various business models, including B2B, B2C, and B2R, allowing them to reach a wider customer base. Infra.Market has shown strong growth and profitability, with a significant increase in profit after tax (PAT) in FY24. 

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