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SK ASSOCIATES & GROUP
Plan. Implement. Develop.


Moneyview: India's Fintech Unicorn Story
Moneyview started as a finance tracker and evolved into a profitable fintech unicorn offering instant credit and digital financial services to underserved users across India through AI-driven underwriting.
Riddhi Agnihotri
Jul 232 min read


ProcMart: Building India's B2B Procurement Giant
ProcMart simplifies sourcing and supply chains for India’s biggest companies with tech-first B2B procurement
Riddhi Agnihotri
Jul 232 min read


Nykaa: How One Woman Built India's Beauty Empire
In April 2012, Falguni Nayar did something that seemed almost crazy to those around her. At 50, she left her prestigious role as managing director at Kotak Mahindra Capital and invested ₹2 million of her personal savings into an unproven idea: an online beauty marketplace.
Riddhi Agnihotri
Jul 232 min read


Probo: Turning Indian Opinions Into Currency
Probo is India’s first real-time prediction market where users trade opinions on news, sports, and events.
Riddhi Agnihotri
Jul 232 min read


Prestige Gifting Delights: How P&G Partnerships Built India's Premium Gifting Empire
Prestige Gifting scaled by offering P&G-branded hampers with customization, trust, and corporate relevance.
Riddhi Agnihotri
Jul 232 min read


PickYourTrail: Making Travel Personal Again
PickYourTrail blends tech and human expertise to create tailor-made holidays that put travelers in control.
Riddhi Agnihotri
Jul 232 min read


Phronetic AI: When CCTV Cameras Become Smart Agents
Phronetic turns regular CCTV into AI agents that analyze, predict, and act in real time for better safety and efficiency.
Riddhi Agnihotri
Jul 232 min read


Payswiff: The Omnichannel Payments Pioneer
Payswiff empowers merchants with unified payment solutions and real-time business insights across India and 10+ countries.
Riddhi Agnihotri
Jul 232 min read


PayNearby: Turning Every Store into a Bank Branch
Turning 1.5 million small shops into digital banking points, PayNearby brings financial access to Bharat’s last mile.
Riddhi Agnihotri
Jul 232 min read


OYO: From Thiel Fellow to Global Hospitality Empire
OYO redefined hospitality by standardizing budget stays worldwide—and now, it's finally profitable and going global.
Riddhi Agnihotri
Jul 232 min read


OyePe: The Self-Funded Fintech Serving Every Corner
OyePe quietly scaled a nationwide payment network for retailers by focusing on utility, sustainability, and merchant-first innovation.
Riddhi Agnihotri
Jul 232 min read


PayBingo: The Self-Funded Fintech Champion
PayBingo built a profitable fintech empire by turning rural shopkeepers into digital bankers—without a single rupee of VC funding.
Riddhi Agnihotri
Jul 232 min read


PayAgri: Building India's Seed-to-Fork Revolution
PayAgri is connecting farmers directly to markets with a full-stack agri-tech platform that eliminates middlemen and boosts farm income.
Riddhi Agnihotri
Jul 232 min read


Ondoor: How Neighborhood Stores Are Beating E-commerce Giants
Ondoor partners with local stores to deliver faster, hyperlocal grocery experiences—blending tech with community trust.
Riddhi Agnihotri
Jul 232 min read


Olyv: AI-Powered Financial Inclusion for India's Underbanked
Olyv is empowering India’s underserved with AI-driven lending, savings, and insurance tools built for the working class—not the elite.
Riddhi Agnihotri
Jul 232 min read


OfBusiness: Building of India's B2B Supply Chain Empire
OfBusiness built an AI-driven B2B platform that helps Indian SMEs source raw materials, access financing, and scale with speed and transparency.
Riddhi Agnihotri
Jul 231 min read


The AdTech Powerhouse: MoMagic Technologies
MoMagic is a mobile AdTech leader using data and AI to power smarter, high-conversion advertising across Tier 2/3 markets. Its full-stack platform and global partnerships have made it a trusted name in the mobile-first economy.
Riddhi Agnihotri
Jul 232 min read


CCBP 4.0: Democratizing Tech Education for India's Next Generation
CCBP 4.0 is closing the skills gap by bringing tech education to Tier 2 and 3 cities—using vernacular languages and job-first training to unlock India’s talent.
Riddhi Agnihotri
Jul 232 min read


NPST: The Invisible Force Behind India's Digital Payments
Behind every UPI payment or mobile transaction lies a hidden giant—NPST. Discover how this Thane-based fintech became the backbone of India's digital economy.
Riddhi Agnihotri
Jul 232 min read


Navi: The Financial Super-App Revolution
Navi is India’s full-stack financial super-app offering paperless loans, insurance, UPI, and investments—using AI to make financial services fast, inclusive, and accessible for all.
Riddhi Agnihotri
Jul 232 min read
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