AYEKART: TECH-POWERED E-COMMERCE ENABLER FOR INDIA’S SMALL BUSINESSES
- Aprajita Singh
- Jul 1
- 2 min read
Updated: Jul 12
Company Overview
Ayekart, founded in 2020, is a rapidly growing technology-driven solution provider operating in India’s e-commerce and logistics ecosystem. The company is focused on simplifying online commerce by creating an efficient platform that helps sellers and buyers connect seamlessly. Ayekart aims to address the challenges faced by small and medium businesses in scaling up their online presence by providing integrated digital solutions. The company has quickly gained traction due to its innovative model and strong technological backbone.

Products and Services
Ayekart offers an online marketplace platform where merchants can list and sell their products with ease. The company goes beyond just being a marketplace by offering tech solutions that assist with inventory management, logistics support, and digital payments. Its platform integrates tools for sellers to track orders, manage stock, and optimize their supply chain. On the buyer side, Ayekart strives to provide a smooth, transparent shopping experience with competitive pricing and timely delivery. Its commitment to combining technology and user-centric services makes it a key player for sellers seeking growth online.
Financial Performance and Investors
In FY23, Ayekart achieved revenues of INR 1534.06 crore, reflecting impressive growth since inception. Despite a relatively modest profit figure of INR 1.16 crore, the company’s primary focus has been on scaling operations and expanding market share. Institutional investors like Omnivore, Siana Capital, and UNLEASH have backed Ayekart, signaling confidence in its long-term business model. Their funding helps the company invest in technology, expand its seller base, and improve customer experience
Future Outlook and Strategic Positioning
Ayekart’s future plans include enhancing AI-driven analytics to better predict demand and optimize logistics routes, thus reducing costs and improving delivery times. The Indian e-commerce market is booming, and Ayekart is well-positioned to capitalize on this growth by supporting small businesses transitioning to online channels. Challenges such as intense competition from larger e-commerce players exist, but Ayekart’s focus on technology, seller empowerment, and a streamlined experience creates a promising outlook.
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